Aayush Wellness Limited (BSE-listed), a diversified health and wellness company, has announced a strategic collaboration with Healthrashi Nextgen India Ltd under its recently launched Rs 50 million Startup Accelerator Program. The partnership marks Aayush Wellness’s foray into India’s rapidly growing $370 billion healthcare market, with a focus on preventive healthcare and technology-enabled last-mile delivery.
Under the collaboration, Aayush Wellness will procure medical equipment from Healthrashi Nextgen India, including AI-enabled health kiosks, mobile clinics, automated diagnostic platforms and healthcare vending machines at optimized costs. These innovations will be deployed under Aayush Wellness’s own brand to provide affordable and accessible health services at scale.
The company plans to partner with corporates, banks, residential societies and educational institutions to offer on-site health check-ups directly to consumers, bridging critical gaps in semi-urban and rural healthcare access. This approach allows Aayush Wellness to grow its footprint without heavy capital expenditure, while addressing underserved markets where traditional healthcare infrastructure is limited.